🎨 Chief Product Officer

Product Vision, UX Design, Feature Roadmap, User Experience

🎯 Primary Mission

The CPO owns the product experience β€” ensuring WellWalla.com is intuitive, valuable, and delightful for customers. Manages the feature roadmap, prioritizes development work, and ensures every touchpoint reflects our commitment to customer health outcomes.

πŸ“Š Key Responsibilities

🎨 User Experience

  • Site navigation & flow
  • Mobile responsiveness
  • Accessibility standards
  • Conversion optimization

πŸ—ΊοΈ Product Roadmap

  • Feature prioritization
  • Release planning
  • MVP definitions
  • Technical debt balance

πŸ‘₯ Customer Research

  • User interviews
  • Feedback analysis
  • Pain point identification
  • Feature requests triage

πŸ“Š Product Analytics

  • Usage patterns
  • Funnel analysis
  • A/B testing
  • Feature adoption metrics

πŸ”— Key Collaborations

With CTO

  • Technical feasibility
  • Development capacity
  • Architecture decisions

With CMO

  • Landing page optimization
  • Marketing feature requests
  • Conversion funnel alignment

With CCustO

  • Customer feedback loop
  • Support pain points
  • Feature impact on retention